Fairs & Events

embedded world digital

Embedded World DIGITAL 2021

March 1st to 5th, 2021

The Garz & Fricke Group presents itself at embedded world 2021 DIGITAL as one of the most important system providers with one of the largest product and service portfolio for ARM-based embedded technologies in Europe. From Single Board Computers for ready-to-use HMIs from Garz & Fricke, to flexible System On-Modules (SOMs) for demanding interface and form factor requirements from Keith & Koep, to final application development from e-GITS: customers always receive the suitable embedded solution for their requirements from a single source. The Garz & Fricke Team is looking forward to your online visit.

Round-Tables of the Garz & Fricke Group

The core of the interaction with customers and visitors during the exhibition will be the round table events of the Garz & Fricke Group. This will be the focus topics:

Round-Table: Expert talk: 50 Shades of Buy

Date: March 1st, 2021 – 11:30 - 12:00

Language: English

In this panel discussion, our experts Sascha Ullrich (Head of Sales Garz & Fricke) and Charalampos Tzintziras (Sales Manager Keith & Koep) will discuss which questions you should include in your "make or buy" decision. The focus is on the aspects "time-to-market", build-up and use of internal resources and competences as well as development risks when deciding on one of the technological approaches SOM, SBCSOM, SBC and ready-to-use HMI.

Round-Table: Combination of embedded systems and MDB payment systems - possibilities and opportunities of system integration

Date 1: March 2nd, 2021 – 11:00 - 11:30

Date 2: March 5th, 2021 – 11:00 - 11:30

Language: German

In this exclusive round table, Matthias Fricke (Founder and Managing Director of Garz & Fricke) and Kay Lemke (Sales Manager Garz & Fricke) give an interesting insight into the topic of combining HMIs and MDB payment systems. They will demonstrate live on devices which interfaces play a central role and how to combine them into an intelligent and flexible system. They will also discuss how efforts in development can be reduced and how the customer's sales experience can be enhanced. Interested customers can also visit the Garz & Fricke profile and talk directly to the experts via chat & video call.

Round-Table: Touch-Screens and Human-Machine-Interaction during Corona and beyond

Date: March 3rd, 2021 – 18:15 - 18:45

Language: English

Dr. Arne Dethlefs (CEO of Garz & Fricke Inc.) discusses with you how the current pandemic and increased hygiene awareness have affected interaction with touch screens. We want to show how the hygienic advantage of touch-screens over traditional buttons and dials can be even increased in a very hygiene sensitive environment and how Garz & Fricke as a full service provider in the field of Human Machine Interfaces can help implement safe solutions.

Round-Table: Beyond BSP – what is needed besides an operating system

Date: March 4th, 2021 – 11:00 - 11:30

Language: English

Our experts address various aspects of the software delivery scope for embedded hardware. Together with you, we ask the question: What does an embedded platform need - today and tomorrow? How can the ideal BSP (Board Support Package) simplify product development? Which technologies or ecosystem of services can help to effectively accompany the lifecycle of a product and increase quality? Look forward to Clemens Terasa, Software Engineer at Garz & Fricke, and Kai Poggensee, CTO of the Garz & Fricke Group.

Registration for the round tables takes place directly in the event platform. You must register online as a visitor. Contact us by e-mail at and you will receive a voucher code for free registration.